Unfortunately most retailers don't take full advantage of email marketing and SMS. Why?
There's a lack of strategy with campaigns which comes from not understanding their customer behavior. Email & SMS are often treated as an afterthought, with retails failing to implement a system that...
1. Captures qualified prospects
2. Nurtures prospects to first purchase
3. Accelerates 30-120 day lifetime value (LTV) through email & SMS
The video below outlines our process to improving your retention channels